Crafting Shadow

The Quiet Cedar

A thoughtfully crafted wellness brand built around calm, natural living, and a sense of everyday ritual.

For this project, we developed a complete brand identity including logo design, visual identity, colour palette, typography, brand guidelines, and packaging mockups to create a cohesive and recognisable brand across its touchpoints.

Services
Brand Identity Design, Logo Design, Visual Identity, Brand Guidelines, Packaging Design

Sector
Health & Wellness, Lifestyle, Natural Products, Consumer Goods

 

Objective

Our objective was to create a brand identity for Quiet Cedar that reflects its calm, natural, and thoughtfully crafted approach to wellness.

We wanted the identity to communicate a sense of simplicity, trust, and mindful living, while creating a distinctive visual language that feels contemporary and relevant to its audience.

 

Approach

Our approach was to build a cohesive and versatile visual identity that could translate seamlessly across different brand touchpoints.

We developed a logo suite, colour palette, typography, visual language, and brand guidelines, along with packaging mockups to bring the identity into the physical product experience.

The result is a brand identity that feels calm, refined, contemporary, and rooted in natural living.

 

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